How Do You Manage Social Media With Your Employees?
In a blink, on a handheld device, an employee can impact your business. Most employees have access to social media, and the new generation of employees know no other world as social media has been an integral part of their daily communication. So how do you, as their manager, create clear guidelines around social media and your company.
I saw this article by Monica Wofford on Contagious Companies “How Do Leaders Manage Employee’s Access to Social Media?” The article supports access to social media yet with guidelines. The overall perspective is that managers need to be proactive in engaging their staff on this subject.
There’s no question employees have more access now to represent your organization or make it look great or abysmal. Are they saying what you’d like them to and are you providing any parameters on what is shared on social media? Here are some tips to ensure you shine!
Managing employees can be complex…so much diversity with several levels of generations, worldwide access through technology and the “humanness” of each employee. You can’t manage every moment, yet having open discussions with your team members around the use of social media is critical for the business.
Help your employees understand their importance in the success of the company and how their use of social media can contribute to it.
P.S. How does your company handle the use of social media in the work environment? Comment below!